An update on the SmartSim Game – By Gerben Kijne

The last couple of months, the Alpha version of City-zens behaviour change game was tested in Amsterdam. Reactions were positive and we’ve received constructive feedback to take into account while developing the Beta version. Most importantly, players seemed to really enjoy the competition that ensued from the test session and some players broke all records and ended up playing for hours.
The things we witnessed give us the confidence that we are on to something and we are looking forward to testing our Beta on a larger scale this summer.

Not only did the vast majority of players like the game, but we’ve found a positive correlation between how much people like the game and how willing they would be to save energy in order to progress. This means that we are confident that we will be able to achieve our goal of changing people’s behaviours. Currently, we are working on the software development and creating of a missions module so that the resulting player experience is as enjoyable as it is environmental.

Results from the Alpha tests